Carla Briceno

Principal, Bixal, Inc. and Hispanic Online Market Specialist

For the past two decades, Carla has worked with companies, non-profit organizations and consumers in the U.S. Hispanic community and in Latin America.

Prior to co-founding Bixal, she worked on Sprint Nextel’s Hispanic corporate website where she managed and grew the Hispanic eCommerce Team and provided leadership on three major Web initiatives.

Carla’s unique career path, which includes working with the Hispanic immigrant community in Southern CA, as a Peace Corps Volunteer and international development professional in Latin America, and in online communications and technologies with the online Hispanic Market, has provided her with a strong understanding of the cultural, linguistic, and technical issues involved in communicating with diverse and growing online Hispanic community and audiences in Latin America.

An avid blogger on the online Hispanic Market and active Drupal enthusiast, Carla is passionate about using new and innovative technologies, including websites, social media and mobile technologies, to effectively communicate with these diverse audiences.

Carla has an M.A. in International Public Administration and Advanced Spanish from the Monterey Institute of International studies, a B.A. in Political Science and International Relations from California State University, Long Beach, and a Certificate in Business Programming from the Chubb Institute.

Specialties:

Web Design and Development, Project Management, Market Research, User Analysis, Web 2.0 Tools and Technologies, Social Media Marketing, Information Architecture, Content Management Technologies (Open Source and Proprietary), Internet Marketing, and Near Native Spanish skills - Written and Spoken.